Linkin Park and Project Spark release interactive video game/music video for ‘Guilty All the Same’
Rap-rock hybrids Linkin Park are always up for trying new, novel things, and the guys have joined forces with Microsoft for what’s the first remixable and interactive music video/video game hybrid. “Guilty All the Same” was constructed using Microsoft’s Xbox 360, Xbox One, and PC game-building tool Project Spark and features the band’s new song with some novel interactive elements.
As Linkin Park explains, “Guilty all the Same” is a starting template, and those playing are able to built and share their own versions of the video and level.
“Since I was a kid, I wanted to make games,” Linkin Park frontman Mike Shinoda told Billboard. The basis of “Guilty All the Same” features the game’s protagonist who is troubled by guilt and journeys through dark surroundings to flee, but players are able to alter the template.
Linkin Park turntablist Joe Hahn had the idea to create an interactive music video following his visit last summer to E3, where he first saw Project Spark. “It just blew my mind,” Hahn said. “For me, the next step was to see if we could showcase our next song as a game instead of a video.”
Hahn and Shinoda are okay with the idea of letting fans reshape their creative visions. “Mike and I met at art school, and we understand that once you make a piece of art and put it out there, people will interpret it their own way, and even re-interpret it as something else,” Hahn said.
“We’ve taken our turn, and now it’s up to the fans,” Shinoda added. “Even if it’s silly, as long as it makes me laugh, I don’t mind what people do with it.”
Right now, Project Spark is in beta and is available to download for free for Xbox One and PC. The Xbox 360 version is slated to follow.
Read our song review of “Guilty All the Same” here.
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